KM Design is a brand marketing agency lead by Karen McElmoyle.
Karen came to me looking for a responsive, easy-to-update website to promote her graphic design business and speak to a variety of target industries including law firms, financial service companies, higher education, nonprofits, iIn-house marketing departments, and ad agencies. She wanted to drive qualified prospects to set up a free consultation and sign up for her newsletter.
Using Karen’s existing brand elements, I designed a clean and understated website to showcase her portfolio with subtle pops of color, iconography, and pattern. I built a custom WordPress site that allows her to manage projects, content, and her blog. I also created social media graphics, an updated Campaign Monitor newsletter template, and free download piece to entice visitors to sign up for her newsletter.