Justine Clay is a speaker and business coach for creative entrepreneurs and professionals.
The Challenge
Justine wanted to rebrand her business, Pitch Perfect Presentation, as Justine Clay to attract coaching clients and enable her to book more speaking engagements. She wanted to up-level her website and continue to share her compelling content with the goal of enticing viewers to opt-in to her list so she could market to them.
The Solution
Justine provided a new logo and brand assets (created by Justine’s print designer) as well as beautiful photography and warm language. I culled these items together and created a website design that showcases Justine’s friendly personality with art-inspired graphics and elegant typography. I ported over content from her outdated Squarespace site and built a custom WordPress website that allows Justine and her assistant to easily make edits. I created an interactive PDF download for Justine to use for lead generation as well as a MailChimp newsletter template and social media graphics that compliment her new brand. I also provide ongoing WordPress maintenance.
