Category: Good Business

Real talk on running a creative biz without losing your mind (or your weekends). Advice and the occasional facepalm.

Jill Anderson, WordPress web designer, working on laptop

I got out of my house for a photo shoot.

I have had photos taken three times in my house. And even though I tend to be a bit of a hermit, I decided to build on my travel-to-Puero-Rico-momentum and find a photography studio to go to. It was time for something different, and the idea of … Read On ›

gift boxes with dollar signs and confetti

Package pricing, for the win.

Recently Jonna Jerome at Wordswerk wrote an article about how to package your services, and it inspired me to talk about something I love—package pricing! Thanks, Jonna, for the spark! It’s a question clients and colleagues ask me often: “Should I package my services?” My answer is a … Read On ›

Jill Anderson with her father, Jeffrey Balkus

A tribute to my dad—Jeffrey Balkus

I lost my dad in December. He was diagnosed with Vascular Dementia in 2019. It progressively got worse, and he ended up in memory care. Gratefully, he never forgot who I was. But the end of his life wasn’t who he was, so today I want to … Read On ›

Hand holding green flag

Client Green Flags: 11 Signs of a Good Client

I’ve been freelancing full-time for 17 years, and it took a while (and a bunch of not-so-great clients) to realize: You can have really good clients—and only good clients! Sure, maybe you need to sow your oats with some bad clients to realize what good looks like. But if … Read On ›

Finger touching phone displaying crown

The secret to content marketing: consistency

The lovely content writer, Wendy Jacobson of Incredible Content, featured me in a one of her Content Case Studies. I attribute much of my success as a WordPress designer to producing ongoing content (this blog, my newsletter, and my lead magnet) over the past 8+ years. About 50% … Read On ›

money falling from the sky/moon into piggy bank

Listen to how I earned $10K in passive income

I had the privilege of chatting with Ilise Benun of The Marketing Mentor Podcast recently about how I've earned $10K in passive income on my Client Onboarding Toolkit. As you may know, “passive income” isn't exactly passive. You do have to work for it. The key … Read On ›